Collection & Benchmarking

Collection & Benchmarking 2017-11-06T09:12:53+00:00

Collection & Benchmarking: Module I – Core Certification Courses

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Competitive Intelligence Planning & Collection - CI 101®

FACULTY: DENT
CREDITS:
0.7 CEU CREDIT
WHEN: Charlotte, NC: February 5, 2018 | Boston, Burlington: June 11, 2018
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ACIVerified_CIPIFinalIn this fundamental competitive intelligence course, taught for over 30 years to analysts, managers, planners and researchers of nearly every large corporation globally, you will learn creative and ethical ways to develop timely intelligence on your competitors and markets.

In this course you will:

  • Understand the difference between information and intelligence.
  • Learn to effectively plan a competitive intelligence effort.
  • Learn how to translate business problems into intelligence objectives.
  • Move beyond search engines, utilizing other sources of intelligence
  • Learn interview and elicitation techniques to unlock the power of human intelligence.
  • Interact with peers through group discussion and exercises.

Course concepts will be reinforced during a field exercise where students plan and execute a real-world CI effort.

CI 101® – Intelligence Sources & Collection Techniques – SAMPLE VIDEO

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Tactical Analysis & Benchmarking - CI 202®

FACULTY: DENT
CREDITS:
0.7 CEU CREDIT
WHEN: Charlotte, NC: February 6, 2018 | Boston, Burlington: June 12, 2018
Enroll Now!

ACIVerified_CIPIFinalThis course builds on what you learn in the Competitive Intelligence Planning & Collection course. You will receive an introduction to formal intelligence analysis techniques. You will learn practical frameworks to assess competitor costs, capabilities, and future actions; as well as how to construct a framework to warn you of impending competitive threats.

In this course you will:

  • Learn about common challenges to effective intelligence analysis and how to overcome them
  • Anticipate a company’s near-term tactical moves
  • Learn how and if a competitor can actually execute on its strategy
  • Construct an early warning approach to monitor a rival’s changing product, service and market shifts
  • Interact with peers through group discussions and exercises
  • Benchmark actual business practices and costs of competitors

Throughout the day, we will introduce you to tactical analytical frameworks such as competitor benchmarking, indications & warning, and strategies-to-tasks.

 

CI 202® – Competitive Benchmarking & Tactical Analysis – SAMPLE VIDEO

Getting an education in CI from Leonard Fuld is like getting investment information from Warren Buffet: They both “wrote the book” in their perspective fields and they’re both engaging, smart and approachable experts.
Fred Neurohr, WellPoint
Intelligence Sources is a great introductory course for anyone looking to either build from the ground up or expand an existing CI program. The content is relevant & applicable to all industries.
Danielle McDowell, Bose
Fantastic course on tools that help create and enhance a business intelligence acumen.
Matthew Chandler, ExxonMobil
I immediately applied my new knowledge after completing the CIP-I core courses. The resulting conversations yielded key decisions.  Immediate payback!
Madelyn Gengelbach, inContact
It is easy to see how ACI has become a cornerstone for CI.
Jeff Orf, The Boeing Company
Superb techniques, knowledge, examples – many years of experience brought to us.
Libby Bernal, BASF


Collections & Benchmarking


The Analytic Framework


Strategic Applications

Strategic Applications

Module II Course
CI 401: War Gaming: Theory & Practice ACIVerified_CIP2Final


Advanced Analysis


Enrichment Online

Enrichment Online

Our Enrichment Online Webinar/Workshops enhance our modules.
View Enrichment Online Webinar/Workshops

 

 

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